How RJ Reynolds saved time & elevated the design of their touchscreen display by switching to Gipper Touch
Click on the experience above to see their live Touch site
How their experience changed
RJ Reynolds had been using Rocket Alumni Solutions, but keeping their display updated started to feel like a chore.
They wanted an easier way to showcase their Hall of Fame, records, and highlights — and make quick updates without it turning into a whole project.
Now, with Touch – powered by the Gipper platform – their branding, graphics, photos, and videos all live in one place, so their display is easy to update in minutes and looks more pro-level than their previous display.
"We switched to Gipper Touch and the onboarding experience alone was worth it.
Gipper handled the full migration and redesign, and had us live quickly without me having to rebuild anything. Before, our display was time-consuming to manage and disconnected from where we created our content.
Now, it’s more modern, more professional, and far easier to manage — especially having everything in one platform."