How East High School replaced Rocket with a simpler, best-in-class platform
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How their experience changed
Athletic Director Jerry Schlabs had been using Rocket Alumni Solutions at East High School in Cheyenne, Wyoming, but the software was difficult to learn, tedious to update, and expensive to maintain.
When he discovered Gipper Touch, the difference was immediate — his part-time secretary picked it up right away and loaded 10 years of All-State athletes in a single afternoon. Already a Gipper user for social media, Schlabs now runs everything through one platform.
On top of this, the overall look and feel of their display improved significantly—giving East High a more polished, modern presentation that better reflects the quality of their program.
"My part-time secretary struggled to learn the Rocket software. I showed her how to use Gipper Touch, and she was able to bust out 10 years of All-State athletes in an afternoon.
I've been using Gipper for social media for a couple of years and we love it — it really is one platform for everything.
It’s not just a product — it’s a super product for us."
What they showcase
- Athletes of the Year. East makes it easy to add each new Athlete of the Year as they’re recognized, while building a permanent digital archive of past winners that students, families, and alumni can look back on for years to come.
- Professional Athletes. East celebrates athletes who continued their careers at the professional level, giving the community a way to explore former Thunderbirds who competed in organizations like the NBA , MLB, and National Finals Rodeo.
- State Championships. East brings its championship history together in one place, making it easy for students, families, and alumni to explore the teams and athletes behind the school’s biggest accomplishments.
- Gatorade Player of the Year. One of the most prestigious honors in high school sports, the Gatorade Player of the Year recognizes standout student-athletes for excellence in competition, academics, and character. East uses Gipper Touch to give its award winners a dedicated place to be celebrated and remembered.
- Coaching Staff Directory. East keeps its coaching staff easy to explore with a polished directory featuring coaches across programs and giving each one a dedicated presence on the display.
- Athletic Records. Instead of digging through record books, East puts its athletic records front and center. With Gipper Touch, records can be organized by sport and updated in seconds as new milestones are set.